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Let people know you exist in 2019 with brilliant roller banners

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We hope you had a fantastic Christmas and New Year; we certainly did, and we’ve enjoyed listening to the team’s stories of the fun they had bringing in 2019. Amazingly, a team member was recently telling us that when he was out doing his Christmas shopping, he noticed a young band busking on the street complete with roller banners!

The ambitious youngsters had gone to great lengths to get their name out there, and they were getting noticed by crowds busy with their Christmas shopping. Their roller banners were helping to set them apart; the same was true for brands in large department stores such as John Lewis, Debenhams, the Trafford Centre and others, according to our team.

We saw various types of different roller banners over the holiday period combined with other types of visual advertising media designed to attract customers and, hopefully, boost sales. What was striking was the creativity behind each banner and just how much thought had been put into creating a fully-fledged user journey.

That’s one of the best things about roller banners. You’re only limited by your creativity; you can combine fantastic visuals with product or brand information, calls to action, notifications of sales and other discounts and much more besides to inform your customers in an instant. Once you’re finished, simply roll it up so it’s pristinely stored and unfurl it the next time it’s needed.

Banners aren’t just great for commercial purposes. They’re a brand’s best friend when it comes to exhibiting, whether at an outdoor event or indoor trade show with a lot of footfall. Again, their versatility can be key to attracting a brand-new customer or somebody moving on to the next stall.

For the rest of 2019, we believe it’ll be well worth your while to invest in roller banners that reach out to the markets that matter to you most in highly creative ways.

Not everything has to be digital these days; banners that can be used outside of your shop, instore or throughout your exhibition can be a great way to immediately capture the attention of someone who may end up becoming a long-term customer.

The best way to do that? By working with an experienced creative advertising team who will work alongside you to produce the absolute best advertising materials possible to help you stand head and shoulders above the competition this year and beyond.

Find out more by speaking to the Image Group’s creative team today!


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