Sports Stadium Branding
Stadium Signage - The Image Group's £1 Million Stadium Refurbishment Signage is Turf to
Beat.
Large format digital printing company The Image Group has successfully completed a comprehensive overhaul
of interior and external branding at Premiership football club Burnley's Turf Moor stadium.
The Manchester-based printers has produced and installed way-finding and themed internal and external
branding and signage at the Jimmy Mcllroy stand - part of the £1 million government-funded Enterprise
Haven.
The Enterprise Haven is Burnley Football Club's Community Sports Trust's unique community and government
collaboration. It will shortly be opened as a base for start-up businesses as part of the successful
Pennine Lancashire 'No Limits' Programme.
For Image Group account manager Mike Holmes said:
"This was one of those jobs we could really get our teeth into. We were involved from the start with
signage and way finding audits. We planned, manufactured and supplied the signage - with the final
installation element completed in less than two days. It worked like clock work and we're very proud of the
results. We've helped to give this famous stadium a thoroughly-deserved makeover."
The 15,000 square feet Enterprise Haven now features more than 60 signs from small to 150x150mm to 1m x 600
mm in size. Many of the signs were printed on aluminium using The Image Group's new super-wide format Vutek
QS 5 colour digital print machine. The process under prints a thin layer of white paint under the artwork
to ensure the faithful reproduction of vibrant colours on the metallic surface.
The Image Group also supplied more than 14 adhesive window crest graphics, whilst the way-finding signage
all adhered to the latest strict Disability Discrimination Act 2005 guidelines for visual disabilities
incorporating machined Braille overlays.
Mike continued:
Our approach to installation is very simple - safety first... followed by good planning, ownership and
commitment to getting things done properly.
By using our own fully trained installation teams we maintain the highest standards of safety, courtesy and
customer care however simple or complex the job. We offer a complete service including:
UK wide survey service complete with working drawings where appropriate. Liaison with site managers.
Provision of risk assessments and method statements. Supply, delivery and disposal of all necessary access
equipment. Assistance with planning permissions and consents. Facilities management, accommodation and out
of hours working All this is backed up by a huge amount of experience across the UK gained over the last 15
years
Burnley Football Club Stadium Manager Doug Metcalfe said:
"This wonderful facility now provides stunning business and conferencing facilities along with spectacular
new match day hospitality options. It was important for us that the signage was in-keeping with the overall
quality of the redevelopment. Finding a supplier with a proven track record in similar work was really
important to us. Having qualified and certified contractors on site was equally vital. Thanks to The Image
group's attention and professionalism we now have a facility with signage to rival other Premiership
clubs."
The Image Group also manufactured, supplied and installed fresh new 'Claret and You' branded artwork around
the Turf Moor ground for the beginning of the 2007-8 season. The signs were manufactured utilising vinyl
prints; dibond graphic panels; individually-cut aluminium characters; and, acrylic panels.
If you need an experienced supplier to co-ordinate, design, manufacture and install sporting
stadium branding call our friendly team on FREEPHONE 0800 389 9898. We're here to help and look forward to
hearing from you soon.
