Retail Branding
Specialist retail branding company The Image Group of Manchester get the call to fit out Kodak's
new digital print café at the world famous Trafford Centre.
Manchester entrepreneurs Alison Everett and Alan Robson have teamed up with photography giant Kodak to open
a digital print café at the Trafford Centre. The duo, who run marketing agency Russiandoll, received a
£90,000 Enterprise Finance Guarantee loan after spending three years developing the idea for a print café.
During that time they secured Kodak's backing after presenting their ideas to the company's executive
team.
The Kodak Express Print Café enables shoppers to print their digital photographs while having a coffee. It
also sells cameras, albums, frames and other accessories.
The duo have impressive plans to expand the concept into other shopping centres around the UK and in
Ireland.
Account Manager - Gareth Senior from The Image Group commented:
"Working with Russian Doll is always a great pleasure. They have real flair and I always expect first class
creativity. Once I knew they were involved in the new Kodak Print Café, I was sure the finished job would
look sensational. We were asked to print, manufacture and install a full corporate point of sale retail
scheme, all in a matter of a few days. The team at Image did me proud. Completing a scheme like this always
takes a high degree of attention to detail. We call it our 'special hand holding service'. In practice, it
means making sure the job is complete. No excuses and no short measures. Keeping an eye on things and only
settling for the very best. Most importantly, being proud to put your name to the finished job."
Alison Everett from The Kodak Print Cafe added:
"We're an agency that offers the highest quality and fastest of turn-around times to a small range of blue
chip clients - The Image Group help us fulfill that promise every time. In this fast paced industry you
need a graphics company that will bend over backwards for you - Image do that for us & so I would
personally recommend them to anyone in need of a reliable graphics arm. Specifically, the ensure account
managers are always available and ready to advise when needed. The production department regularly call me
before going to print if they suspect a problem with artwork etc. That's fine by me because I'm happy to be
safe than sorry. In short, the Image Group offer Russian Doll first class service all round.
Gareth Senior concluded:
"It's great that we offer a full service on these kind of projects. We can work with an agency ensuring
pre-planned and pre-approved creative schemes are delivered to a high standard. We manufacture everything
in-house, which means I can keep an eye on things. And, we only use our own fitting teams. The guys have a
lot of experience which gives me peace of mind when I know we're up against tight deadlines. If you need to
print your latest pictures and fancy a nice cappuccino while you wait, I'd recommend you drop into the
Trafford Centre Kodak Print Café... You can see our POS scheme and judge for yourself."
If you need a specialist contractor for retail installations including design, print, fabrication
and UK installations call us today on FREEPHONE 0800 389 989. We offer rapid quotations and no obligation,
friendly advice.

