August 27th, 2010
At The Image Group, it is not only the cosmetic appeal of our banners and large format printing which has helped to establish our excellent reputation, but the innovative fabrics, plastics and metals which are incorporated into our hardware which ensures that it is fully functional, flexible, durable and compliant with the latest health and safety requirements. Our products do not only look stunning, but are constructed using cutting edge techniques with materials which are tough enough to perform in all conditions, whether indoors or outdoors. Our building wraps are constructed from tough roll-to-roll Mesh PVC material which allows large installations to remain secure and safe even in extreme weather conditions.
Mesh PVC is tear resistant and its innovative design allows wind to pass through without placing stress and pressure on the entire structure. Therefore, you can rest assured that your high impact advertisement will remain intact and the structure itself poses no threat whatsoever to public safety. For exhibition displays, our display and kappa boards are constructed from sturdy yet lightweight board with a polyurethane hard foam core. This design is tough and easily resists damage from dents, marks and scratches.
These boards can be cut to shape or size and is ideal for a wide range of exhibitions and displays. Our dibond material is aluminium composite which perfectly suits our large format printing but is a heavy duty moisture and chemical-resistant material well suited for large scale outdoor display boards. The Image Group takes technology seriously, so that we can provide innovative and flexible solutions for all your business requirements.
Tags: Banners, Building Wraps, exhibition displays, Large Format Printing
Posted in Outdoor Signs & Displays | No Comments »
August 20th, 2010
The foundations of our business at The Image Group are our flagship products, such as premium quality banners and banner stands, but we have also successfully diversified to other areas, one of which is business presentation. Making a presentation, no matter the scale or size of the audience, can be nerve-wracking at the best of times, but the correct equipment can enhance your presentation and take the edge off your nerves. For large scale presentations, our stylish pop up exhibition stands combine your graphics and images with a clear central space, upon which you can project your promotional videos.
Thus, powerful and persuasive moving imagery is effortlessly blended with accompanying traditional two dimensional advertising. Our literature display stands allow you to stock your brochures and leaflets neatly, where they can be easily accessed by your customers and our notice boards and flip – chart easels allow you to use pre-prepared presentation material as well as in improvised diagrams and notes, emphasising your flexibility and professionalism and the type of lateral thinking which impresses superiors and attracts potential business investors.
We also stock lecterns and indoor and outdoor showcases and a great range of multi-media furniture and projection screens. All of these fantastic products allow you to pull off your large or small scale professional presentations with aplomb, and will help you to ensure that you hold your audience in rapture and leave them completely convinced of your findings, aims and objectives. So, trust The Image Group for all your premium presentation performance products.
Tags: Banners, exhibition displays, Exhibition Stands, pop up exhibition stands
Posted in Exhibition Stands | No Comments »
July 27th, 2010
Made primarily from vinyl, PVC banners are flexible advertising displays which incorporate graphics and/or text to get across a message or idea. They can be used for a wide range of purposes, such as providing information at public gatherings, decorating family occasions like anniversaries or birthdays, and for business purposes like retail advertising or exhibition displays. In terms of business, banners can give your company a great advantage over competitors, as they are a powerful promotional tool that gets your business message across immediately. They are available in a variety of sizes, are incredibly versatile and can be fixed to any surface, whether curved or flat. They do not need to be huge to be effective, and can work just as well in shop windows as they can as huge building wraps.
One of the main reasons that banners are among the most popular types of advertising display is because they are so tough. They are designed to last and are flame retardant, scratch resistant, tear-proof and fade resistant. Vinyl PVC is the key to this strength, and is what makes them completely weather-proof and able to withstand consistent outdoor use. This means that they are able to be used many, many times over, and therefore work out to be a very cost effective investment.
With so many benefits, PVC banners are an essential purchase for any company or business, as there are very few alternatives which can provide such excellent advertising for such little outlay.
Tags: Banners, exhibition displays, PVC Banners, using pvc banners
Posted in PVC Banners | No Comments »
July 5th, 2010
Using exhibition stands to promote your business at an industry event is a great way to meet potential new customers. The most important thing to remember is that effective exhibition displays are needed to grab their attention and encourage them to come and enquire. Good exhibition displays should have less, rather than more, text so that potential customers are clear as to what you are offering. It can be helpful to keep exhibition stands as open plan as possible and not have too many barriers around that may make access problematic. Try and keep discussion areas towards the rear of the stand, so that any business dialogue can be done with a degree of privacy. This will also enable colleagues to continue to attract new people at the front of the display stand.
The aim of any exhibition is to increase your customer base by having interested parties contact you after the exhibition. A good way to do this is by displaying and handing out leaflets with a special voucher exhibition code, which customers can use when they purchase your service or product. This will have potential customers falling over themselves to do business with you, as everyone loves a bargain.
Remember, you have all day, so don’t blow it all by being too aggressive and trying to go for the hard sell. Being relaxed and approachable will help people to relax, and make them more likely to listen to what you have to say.
Tags: exhibition displays, exhibition displays stands, Exhibition Stands, external advertising
Posted in Exhibition Display Stand | No Comments »
June 17th, 2010
So, you’re all set to go to the trade exhibition which you hope will bring you new business and open up new avenues of commerce. You’ve got everything ready, including the banners, banner stands and other exhibition displays which you think will attract people to your little corner of the hall, but is there anything else you can do to make potential customers stay once they have arrived at your stand? If this is your first time behind exhibition stands, you are probably already thinking of how you can make the most of the opportunity.
Make it clear that you are available to talk to anyone, and don’t fold your arms! Body language experts have pointed out that this is a sign which effectively says ‘Stay Away From Me!’ so make sure you observe this and keep those arms unfolded when you are on exhibition stands. Set out to engage people in conversation, but try and make sure that what you say is polite, unthreatening and open, rather than a pointed question which may make visitors to your exhibition displays feel uncomfortable.
For example, resist the urge to leap in with lots of information about your company, and begin with general questions, such as ‘What brings you here today, how do you think its going?’ Once you have put their mind at rest, the banners and exhibition display boards you have installed will give them the information they need, and then you’ll be in the perfect position to start selling.
Tags: Banner Stands, Banners, exhibition display boards, exhibition displays, Exhibition Stands
Posted in Exhibition Stands | No Comments »
