How to set up eye catching exhibition stands

September 8th, 2010

When attending a business fair or exhibition your business will be given an allocated amount of space for your stand. In order to make your company attract more attention from the other exhibition stands, you need to think about how you want your space to look.

Banners can always add more impact to exhibition stands as they send out an immediate message to people passing by. These can be displayed on pop up stands that are easy to set up and take down again. Additionally they are not as heavy as other stands so can be easily transported and then used in other locations for future promotional events.

In order to make sure you do not over-do your allocated space and overwhelm clients with too much information you need to make sure that everything is going to fit. For example, before the event make sure you check exactly how much space you will have to use. From this information, you will then be able to plan out what type of material you want to display. For example you may choose to use exhibition display boards to display items.

Depending on the type of company you are trying to promote you may want to have product presentations being carried out at the event or even on a television screen. Whatever and wherever you are promoting items, the most important thing to remember is to make the stand as attractive as possible. Before the exhibition starts it is worthwhile standing back and looking at the display area from the perspective of the passing audience.

How to select exhibition stands to boost company sales and revenue

September 5th, 2010

Attending a business fair or exhibition can be an excellent way to promote your company and help it gain exposure. As these types of events have become very popular in recent years, you need to fund the right exhibition stands to display your promotional material and banners.

For example you may choose a smaller pop up stand to display promotional information or if you have material such as digital canvas prints you may think about using exhibition display boards as you will be able to show more information at once. Take care not to place too many messages and banners on the board, as this may risk important messages being forgotten by your audience.

Roller banner stands
can be used to display material at other venues such as supermarkets and even road shows. In this way your company can reach a wider audience, as these types of stand can display a number of banners at the same time. In addition these types of stands are very convenient as they are easy to put up and take down again. Furthermore they are practical enough to be used both indoors and outside offering you more opportunities to promote your business.

When thinking about displaying your material on the board, make sure it will fit and look attractive to those in attendance. Also think about where you are actually planning on promoting your business. If you are going to be at a supermarket entrance you do not want anything too big that may overwhelm the shoppers.

Using banners at exhibitions stands

September 2nd, 2010

Unless you invest time and energy into marketing your business, how can people find out about the type of services you offer? Attending large exhibitions can be a great way to advertise but you need to think about how to stand out from other competitors to make people stop.

As exhibition stands come in different colours and styles you may need to think about what type of material you want to display. Taking this into account, regardless of how you choose to display material you always need to make sure that the company name and logo is clearly visible as this will clearly identify you and help people remember you.

Stands will always need to attract the attention of those passing by and the easiest way to do this is by having PVC Banners. Of course, you also need to think about what message you want on the banner. In order to get as much information as possible to the public in such a short space of time try to keep your language short and simple on the signage. It also makes sense to use large a large font as most people will be able to read this from being further away.

Standing out is even more important in this type of environment. Once you have the right banner the next step is making sure the rest of the stand looks right. In this respect, lay out some company brochures and display some digital canvas prints. This will give your stand more personality and will make it stand out for all the right reasons.

Commitment to quality and value

August 30th, 2010

The Image Group has become an industry behemoth thanks to a unique combination of innovative and flexible quality products, a premium and professional custom design service, an emphasis on health and safety and advice, an excellent survey and installation service, and customer service excellence which is the envy of our competitors. From our Eccles base, we have developed an expertise in large format printing which has seen us become the first stop for any reputable company seeking solutions for problems with public image, corporate identity, product and service promotion and advertising installations.

From small businesses to the public sector, private companies to large corporations, our customers return again and again because we are simply the best at what we do. Our PVC banners and building advertising can be seen up and down the country. We are also proud and privileged to be able to employ the best customer service advisors and design and installation professionals in the country. We believe that our customer service sets a standard which others can only dream of achieving.

Our business is all about people: the people who work for us, the businesses and customers who we serve and the customers  we help our clients attract. Our website at www.imagegroupuk.com  contains all that you need to know about our products and services, we have an extensive paper catalogue which we are delighted to post out to you and our phone lines are ready for all your enquiries and orders. So, please be assured that The Image Group will always provide you with an elite premium professional service. We are fully committed to quality, value and customer satisfaction.

Material world

August 27th, 2010

At The Image Group, it is not only the cosmetic appeal of our banners and large format printing which has helped to establish our excellent reputation, but the innovative fabrics, plastics and metals which are incorporated into our hardware which ensures that it is fully functional, flexible, durable and compliant with the latest health and safety requirements. Our products do not only look stunning, but are constructed using cutting edge techniques with materials which are tough enough to perform in all conditions, whether indoors or outdoors. Our building wraps are constructed from tough roll-to-roll Mesh PVC material which allows large installations to remain secure and safe even in extreme weather conditions.

Mesh PVC is tear resistant and its innovative design allows wind to pass through without placing stress and pressure on the entire structure. Therefore, you can rest assured that your high impact advertisement will remain intact and the structure itself poses no threat whatsoever to public safety. For exhibition displays, our display and kappa boards are constructed from sturdy yet lightweight board with a polyurethane hard foam core. This design is tough and easily resists damage from dents, marks and scratches.

These boards can be cut to shape or size and is ideal for a wide range of exhibitions and displays. Our dibond material is aluminium composite which perfectly suits our large format printing but is a heavy duty moisture and chemical-resistant material well suited for large scale outdoor display boards. The Image Group takes technology seriously, so that we can provide innovative and flexible solutions for all your business requirements.